Fashion, New Media and Technology

by Aaron on May 19, 2007

 Second City Style has an interesting video interview between Julie Fredrickson of Coutorture Media and Cate Corcoran of WWD.

The interview discusses relationship in fashion, new media and technology. It’s interesting and great to see this dialogue of new media and fashion. It is changing peoples approach to style and dress through the connectivity of users across the globe.

New media has added to the democratization of fashion from an elite few to global masses. This sharing of opinions, styles and tastes will allow more people to participate in fashion. Individual style can be enhanced through what Cate Cocoran refers to as “shared awareness”. This awareness allows users to see tastes and trends from around the world.

Technology, specifically the Internet, will continue to change to world of fashion as the marriage between them evolves.

Second City Style [video]

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