Bluefly, the online fashion shopping site, has debuted The Tailor, a new men’s store on Bluefly.com.
The Tailor aims to be a destination for men to buy sophisticated clothing that they might find at a traditional haberdasher.
“The Tailor is designed to be a resource for the man who has a keen sense of style and takes pride in his appearance, but doesn’t take himself too seriously,” said Bluefly CEO Melissa Payner. “Visitors to the site will find The Tailor to be authoritative, not pretentious. They’ll walk away feeling like an insider on how to shop for a sharp tailored look without setting foot into a store.”
The Tailor will carry menswear including men’s suits, blazers, pants, dress shirts, shoes, ties and accessories while also offering advice on looking effortlessly put together.
The service will bring over 350 American and European designers to a male shopper who wants a polished look without the stuffiness, expense and time commitment of visiting a custom suit maker.
Visit The Tailor at Bluefly.com to see the full offering.
